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We are experienced in a variety of digital marketing strategies. We work with just about any issues that a small business would encounter. We use our expertise to help customers with small to mid-sized projects.
Do you spend most of your marketing budget on traditional marketing? Many companies find that traditional marketing is very difficult to measure ROI. By outsourcing your Digital marketing to us, you can focus on running your business.
The world of digital technology can be fast-paced. That's why our goal is to provide an experience that keeps up with your company's needs. We will help you understand how to plan for your digital marketing needs and invest in your infrastructure.
Our Managing Director Deepesh Chotai brings a wealth of experience and knowledge to the table, from working part time when he was just 16 years old to working full time for a blue chip electronics giant in a senior management role and juggling his studies, all in his early twenties.
After graduating in 2013 with a 1st BA (Hons) Deepesh decided to join and expand a 25 year old family business which was run by his parents.
" The Goal was to expand our retail business and tap into new markets"
Fast forward to 2010, Deepesh, brother Vishal and both parents continued to expand the retail business with the acquisition of 4 new retail stores. Was retail the only goal? "Absolutely not, we launched www.ignitecookware.com" says Company Director Mr Vishal Chotai.
Both brothers had a digital vision, business was good - "we started supplying www.ebay.co.uk with daily deals and then came along www.amazon.co.uk with a similar business model.
We have a portfolio of own branded products in the market through different channels".
further fast forward to the pandemic year 2020
With 17 years of face to face retail trading experience - the world came to a pause.
The Family soon found themselves in lock-down, "being busy with retail 7 days a week was no longer an option - we had to make the digital change" - Vishal Chotai
Instagram, Facebook and furthering our digital marketing skills was the next vision.
The expertise behind Target digital marketing is all of the above and:
Certifications:
The fundamentals of Digital Marketing certification 03/05/ 2020 - Google Digital Garage | The Open University
Certified Digital marketing Professional 14/02/2021
The Digital Marketing Institute - Graduate no 79589
A member of the CPD
The benefits of CPD are particularly prevalent in today’s rapidly changing world, with the rising expectations placed on people and their profession.
CPD members use professional designations (titles) to demonstrate his/her accomplishments and commitment to a professional standard of best practice. The post- of a designation, signify competency and expertise, which is recognised and sought industry wide. It gives you the tools to both develop and support your job satisfaction and career advancement.
The ongoing commitment that Digital Marketing and Digital Selling professionals make to learning and development is a critical contributor in maintaining the mark of quality and credibility that your designation brings to you, and to the profession. Only Certified Members can enter into the CPD Scheme.
Research CPD definitions and you will find a myriad of variations. However, there are conclusive common elements. CPD is any activity that is undertaken that adds value and increases the personal knowledge, skill, and/or experience that benefits ongoing professional development.The CPD Certification Service (www.cpduk.co.uk) defines CPD as “the holistic commitment of professionals towards the enhancement of personal skills and proficiency throughout their careers.”
Verifiable CPDCPD is considered verifiable, by the Digital Marketing Institute if the learning activity you undertake is relevant to the syllabi of your certified program and/or to your career, and that you can provide evidence that you undertook the learning activity.
Designations A designation is an industry recognized professional title to identify those members who have completed a Digital Marketing Institute Certification and have embraced the ethos of life-long learning by engaging in the Digital Marketing Institute CPD scheme. The designation acts as a statement to showcase that the holder has attained and is maintaining a high standard of technical competence.
A designate is the descriptive term give to a person who holds a designation.
The purpose of the CPD scheme is to keep your certification current and to ensure that those who qualified in the past are as knowledgeable as those qualifying today. Therefore, the CPD scheme offers you the facility to not only keep the currency of your Digital Marketing Certification active but to also provide a channel for life-long learning. Simultaneously, the CPD scheme is raising the credibility of the Digital Marketing profession and shows your commitment to your own high standards and ongoing development as a digital marketing professional.
Digital Marketing Institute certification is an industry benchmark matched by our designations. Demonstrating your professional expertise and competence.
We continue to develop our retail and online businesses post lock down, with a huge change in consumer behavior we've moved with times and transitioned the business online where possible.
At Target Digital Marketing we would like to mentor people, provide our services to enable them to tap into this evolving market.
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